Whether you prefer your coffee bold and black, rich and aromatic, sweet and creamy or spiced and frothy, this day is dedicated to celebrating all coffees and coffee lovers around the globe.
It all began with Kaldi
Legend has it that back in the 9th century a goatherder named Kaldi became curious when his goats began to get a little frisky after munching on some little berries. He tried them himself and found the effect stimulating, even more so when brewed into a beverage.
Now we skip to the 15th century and the Arabian Peninsula of Yemen, where it was now exported across the Middle East, with dedicated coffee houses emerging as popular social hubs.
A century later and it had found a welcome home in Europe, where it was the central focus for establishments favouring culture business and intellectual discourse. A hundred years later and it had found its way to the Americas via Indonesia. This was where the Dutch cultivated and harvested the precious bean, marketing it as a significant commodity in international trade. By now it was an international favourite which was substantially improved by industrial distribution which made it accessible to diverse social classes worldwide
Fair Trade
The downside of this popular drink is that it was, and still is, open for corruption, bonding of employees and even slavery of young children. It has been necessary to introduce legal ethical practices for the welfare of farmers and the sustainability of production, mitigating deforestation, carbon emissions and pollution.
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